Museum Exhibition Microsite & Video Poster
The High Museum: Iris Van Herpen
The aim of this project was to create an identity for an art exhibition at the High Museum in Atlanta, GA. I selected to create an identity for fashion designer, Iris Van Herpen. She aims to bring together high fashion and advancing technology in all of her pieces—her ability to make these connections moved me to select her.
Wireframing a microsite that would live within the primary site of The High was key preliminary goal.
I created a site that would allow a user to quickly understand the bespoke nature of Herpen’s work and, then, plan a visit to The High.
A video poster for social media and other digital use cases was also developed.